Content marketing is a marketing strategy that revolves around the creation, publication, and distribution of content to a target audience in order to bring new traffic (and therefore new customers) to your business.
Content marketing is a huge part of marketing, it works with social media, seo and email marketing. Quality content drives traffic and conversions. Investing in proper content marketing now, it will reward you for years to come.
WHAT YOU WILL LEARN:
- What is Content Marketing
- Importance of Content Marketing
- Types of Content
- Content Bucketing
- Learn How to Develop Robust and engaging content to drive business growth content distribution
- Overview of Conversion Rate Optimization (CRO)
- Research Techniques for CRO
- Content Marketing Management Tools
- Optimization Strategies
- Content Marketing Strategy