Leadership is not wielding authority – it’s empowering people
To ensure that the DMTI programs are cutting edge and updated with the latest trends in the digital industry we put together a Board of Advisors. The BOA comprises of eminent personalities who represent advertising agencies, publishing houses or media and brands/clients.
We also have an academician who looks at the entire curriculum from an academic standpoint. The current BOA comprises of:
Mr. Anurag Batra, Chairman & Editor in Chief – BW Businessworld Media Group & exchange4Media Group
Annurag Batra is a serial entrepreneur, media mogul, a journalist and an eternal optimist rolled into one. He is a B. Tech in Computer Sciences, a degree, which he acquired before joining Management Development Institute MDI Gurgaon, one of India’s leading Business School. He is a first generation entrepreneur and after acquiring the iconic business media and magazine brand BW Businessworld. a 35 year strong media brand as well as most respected business publication in the country.
Since taking over BW Businessworld 13 months back Mr. Batra has expanded BW Businessworld into digital, events and BW communities and has taken into its fold www.digitalmarket.asia, a leading website on digital marketing, www.everythingexperiential.com India’s leading experiential marketing website and launch BW Hotelier in partnership with hotelier international.
Mr. Batra also founded the exchange4media group and he serves as the Chairman and Editor-in-Chief of exchange4media group which includes exchange4media.com – India’s leading media industry website, PITCH – India’s only Advertising, Marketing and Media Magazine, IMPACT – The Marketing Weekly, Franchisee Plus – Business Opportunity Magazine, Realty Plus – India’s leading monthly real estate magazine and samachar4media.com/ – leading media industry website in Hindi.
Mr. Batra is also appointed by Government of India as the Chairman of an industry committee formed to come up with a vocational training framework for the media, communication and entertainment industry. He mentors many budding entrepreneurs and enjoys the process of reverse mentoring as in what he learns from these young entrepreneurs. At BW Businessworld BW Accelerate is an initiative to provide a structured platform to entrepreneurs for mentorship and growth.
Mr. Issac Jacob, Head of Marketing – KJ Somaiya Institute of Management and Research(amongst 20 Top Management Institutes in India)
Mr. Jacob has been a Marketing, Advertising, Brand Management professional with 30 years of seat-of-the-pants experience. Have launched/worked on brands such as Barbie Dolls, He-man and the Masters of the Universe, Hotwheels (Mattel Inc); Puma High Performance Sports Shoes; Lux; Citibank; Kodak; Mercedes-Benz; Nihar Coconut Oil; Parachute Coconut Oil; Smirnoff; Gilbeys Green Label Whiskey; Formica Laminates; Hexit Force( Winner of India’s First Cannes Gold medal in Print Advertising) Strepsils; Cadburys; Fevicol, etc
Mr. Jacob was the Vice President and Head Marketing-Tata Mutual Fund, President-Fortune Communications(JWT Group Co), Director MET Institute of Mass Media and last Industry assignment was as Chief Marketing Officer and Country Head-Customer Experience with YES Bank.
He had lectured in most Management institutes on Marketing, Advertising and Brand Management. Jamnalal Bajaj Institute of Management Studies from 1988-2006, NMIMS, MET, SCMHRD-Pune, Al Ghurair Management Academy-Dubai etc. Currently completing PhD Programme from Mumbai University in Marketing area. His goal is to nurture budding marketing students and help companies create, launch, market and build strong brands that will substantially add value to their bottom-line.
Specialties: Marketing of products ranging from Automobiles to Financial Services to FMCG. Brand Building and Marketing and Advertising Strategy development are his core strengths.
Mr. Mahesh Murthy, Founder – Pinstorm, Managing Partner – SeedFund ,Founder – Passionfund and Board Member – BrewCrafts Microbrewing Pvt. Ltd.
Mr. Mahesh has spent 34 years helping brands with marketing advice and 17 of those helping startups with advice & funding. He has won awards as Creative Director on Unilever, The Economist, Pepsi & MTV. He helped create the first public UI for Yahoo in 95 and led the launch for Amazon in 97. After a successful NASDAQ IPO, Mahesh headed marketing at iCat, an e-com firm in Seattle managing over 6,000 e-businesses. iCat was bought by Intel. He returned to India in 99 to turn around Channel V till its sale to Star TV in 2000, then founded Passionfund, his angel investing vehicle which backed Geodesic, WebDunia, Inkfruit and Doolally. Mahesh has penned columns in Business Today, Businessworld and WSJ. On TV, he’s played the Donald Trump role in Business Baazigar (2007), the Dragon’s Den role on ETNow’s Super Angels (2011, 2012) and Bloomberg TV the Pitch (2013).
Mahesh set up digital business consulting firm Pinstorm in 2004. It’s a well-regarded business transformation boutique, creating market- and award-winning strategy, tech & work on the region’s most-aggressive brands.
Mr. Mahesh loves early-stage investing and co-founded what is now India’s best-known VC fund, Seedfund. It was voted “India’s best VC fund” by LPs in 2010 & 2013 and has had India’s biggest-ever exits, with RedBus and CarWale. His Investees also include CareerLauncher, SabKaDentist, and Voonik.
Mr. Mahesh is a popular speaker on corporate & college campuses, and considered a thought leader on digital transformation.
Ms. Punitha Arumugam, Director Agency Business – Google India, S.E Asia
Ms. Punitha Arumugam has been Vice President of Agency and Advertiser Relations of Google Inc since March 2012. Ms. Arumugam served as the Chief Executive Officer of Madison Media Group at Madison Communications Pvt.Ltd. until March 30, 2012. She has over 15 years of experience in all facets of media- strategy, planning, buying, research and operations. She has worked with several agencies like O&M & Initiative Media and in several markets like Chennai, Bangalore and Mumbai before joining Madison. Her experience spans a wide range of industries including FMCGs, durables and financial services. She has been voted as the 4th most influential person in the Indian Media Industry by Brand Equity Ad Agency Reckoner 2005.
Mr. Rammohan Sundaram, Chief Growth Officer – VideoTap
Ram is a successful digital media professional having been an entrepreneur thrice in his career spanning over 20 years. He has held dual responsibilities thrice in his career while he was MD & SVP at C1X Inc., CEO at IbiboAds at Ibibo Group & while he was an Entrepreneur during his third venture VelfieApp. During these periods between 2014 – 2018, two professional roles overlapped his career. One was during IBIBO and VelfieApp when he was Advisor and subsequently went on to hold the position of SVP & Head of Digital Marketing at Jio, Reliance’s next-generation telecom green field roll out.
He has been instrumental in bringing Gold Standard Partners like LinkedIn, ad: tech, iMedia & TechCrunch into India through various JVs.
He is currently Chief Growth Officer at VideoTap, the world’s first non-linear video player driving growth globally.
He has also worked with Yahoo, Tribal DDB, Madison, Monster, Microland and Indian Express across India, APAC & US.
Ms. Virginia Sharma, Director – LinkedIn Marketing Solutions
Virginia has 17 years of marketing experience, including 8 years as an executive and 4 years as a “Desi CMO” in India, She is embarking on her next play, leading the LinkedIn Marketing Solutions business in India. She consume content with fervor and has been blogging since 2009 on topics that she is passionate about, primarily marketing, technology and leadership.
She is a strange breed of left and right brained, with an undergraduate in marketing and management and an MBA in finance and entrepreneurship. She joined IBM after graduating from the University of Virginia in 1999. She rose through the ranks at IBM in various global and regional marketing roles, including Asia Pacific and North America and in 2008, She became one of the youngest executives at IBM. In 2009, she moved to India and subsequently became CMO of IBM India/South Asia, one of the most vibrant markets in the world when it comes to talent. During that tenure, she was awarded the Top 25 Outstanding Marketing Leaders of India and was active member of various CMO advisory councils in India. She has also served as chairperson of the Data Driven Marketing and Advertising Conference in June 2013.
Mr. Vivek Bhargava, CEO, DAN Performance Group
A digital marketing veteran with a two-decade experience, Vivek Bhargava is the Chief Executive Officer of DAN Performance Group, wherein he heads and is responsible for all the digital performance agencies of Dentsu Aegis Network. An early frontrunner in the digital revolution in India, Vivek believes that ‘digital’ is much more than a mere marketing medium, playing the role of a catalyst and multiplier across every aspect of business. He consults an impressive roster of clients and advises them on the most effective digital strategies for their brands. Prior to this, Vivek was the CEO at iProspect India, a part of the Dentsu Aegis Network. He has guided the Digital Advertising Strategies of companies such as MTV, Merrill Lynch, ICICI Bank, Reliance in both Indian and Gloabl Markets.
Vivek has donned the role of an investor in the reality television show The Vault . He is a TEDx speaker, A regular orator at global events such as ad:tech, SES, SMX, I-com and the Apex Digital conferences in India. Vivek has been awarded for his invaluable contribution to the digital marketing fraternity on several occasions, couple of the coveted recognitions being titled ‘Marketer of the Year’ and named one of the top 50 digital icons of India.